May 20 (UPI) -- After putting the plan on hold for more than a year, IHOP announced Thursday it will launch a spinoff restaurant this summer.
The chain said the new restaurant, Flip'd, will open in select locations in the United States in July. The brand aims to address the growing demand for made-to-order meals, parent company Dine Brands said.
IHOP had planned to open the first Flip'd in Atlanta a year ago, but postponed the idea when COVID-19 arrived.
"A lot has changed," IHOP President Jay Johns said in a statement.
The Flip'd restaurants will allow customers to order via mobile app or kiosk. A number of items available at IHOPs nationwide will be available to order, as well as "grab-and-go" items.
Johns said the first full list of Flip'd locations are still being determined, but the very first will open in New York City. Others in Lawrence, Kan., and Columbus and Dublin, Ohio, may open by the end of the year.
Initial plans had the first locations opening in major metropolitan areas, the company said.
"Even though the footprints of these initial Flip'd locations will vary during this pilot phase, what will remain consistent is our emphasis on quality, speed, to-go and delivery," Johns added.
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